Thursday, 9 July 2015

From Kdevelopedia.org treasures: Seoul City Hall and the importance of Local Government




This is a photo of Seoul City Hall in 1973 from KDevelopedia database. In 2012 a new environmental friendly City Hall constructed  to worthy standards of a future metropolitan city that combines Korean traditional elements and modern ones. The Green Wall is the most popular attraction is a vertical garden of 70,000 plans of 14 different species. It is already in the Guinness World Records as the largest vertical garden in the World


The old City Hall seen in the photo now serves as the City Hall Library.
City Hall houses the local government, an important institution for the development of the city and the well being of the citizens. For a thorough analysis on the Local Government in Korea, this research work at KDevelopedia database  http://bit.ly/1NX0heG 





www.kdevelopedia.org

Saturday, 20 June 2015

More treasures from K-Developedia; SHINSEGYE Department Store, Seoul, Korea : “Fifty-ONE DAY MARKETING STUDY”, September 13 to November 2, 1966





Shinsegye in Centum City Busan, the largest department store in the World http://bit.ly/1GbYqha and the The first and main building of Shinsegye Department Store in Jung-gu, Seoul http://bit.ly/1Gyar2E


SHINSEGAE Department Store is the largest and oldest retailer in Korea and the first to introduce the concept of the department store to Korea in the 1930. Today it is expanded in 10 departments stores around the country, while the store in Centum City in Busan holds the Guinness World Record as the World’s largest department store. Its previous name was “Donghwa Department Store” and adopted its current name in 1963. The 60’s was the Store’s a decade of transformation and expansion. It was not an easy road.
The front page of the “Fifty-ONE DAY MARKETING STUDY” http://bit.ly/1K2vTPV

In 1966 an American Marketing Researcher was invited by KPC(Korea Productivity Center) and together with the local Marketing KPC Staff contacted a “Fifty-ONE DAY MARKETING STUDY” to trace the reasons of  sales difficulties at the Store. At that time there was only one store (in Chungmuro 1ga, Jung-gu, Seoul) and its leased departments. The American Marketing Researcher after examining for 55 days every aspect of the department store(conducted surveys, met the management and staff, examined the advertising policies and visited all other competitor dep.stores), presented the above Marketing Study.
Among the issues defined were the difficulties of the customers to reach the department store (“this is alarming..” ), the inefficient operation of the leased departments, the advertising campaign that should be changed and focused on the radio and not on the newspapers, the exterior design, the lack of English signage for foreigners etc.

some of the main issues identified in the study

The whole of this historic marketing study can be be found and downloaded in K-Developedia resources database http://bit.ly/1K2vTPV  In its pages includes many treasures of how marketing policies were seen those years and the points identified.

A coincidence of not, at the same year a pedestrian overpass in front of the Shinsegae was inaugurated. Photo can be seen in K-Developedia http://bit.ly/1Cjkgxv
Korea Productivity Center kpc.or.kr

Opening ceremony for a pedestrian overpass in front of the Shinsegae department store in 1966
http://bit.ly/1Cjkgxv



www.kdevelopedia.org

Sunday, 7 June 2015

A Greek Start for Korea's Shipbuilding Industry Development: Hyundai Heavy Industries

From the www.kdevelopedia.org Treasures



Ελληνική Αρχή για την Ανάπτυξη της Ναυπηγικής Βιομηχανίας στην Κορέα - Hyundai Heavy Industries



Who knows that the first ever customer of the Hyundai Heavy Industries was the Greek Shipping Tycoon George S. Livanos back in 1972? And that thanks to his order of two oil tanker vessels, Ju-yung Chung, the founder of the Hyundai group, who started Korea’s modern shipbuilding industry was able to persuade London bankers to provide the capital needed for the construction of the shipyard in Ulsan?


The launching of the 260 thousand ton Atlantic Baron oil tanker manufactured by Hyundai Heavy Industries(1974). This is one of the first of the two tankers built at Huyndai shipyards. The L in front stands for LIVANOS.(Λ=Lamda) from K-Developedia http://bit.ly/1IcSSXQ  

In the 1970s, the Korean government embarked on an ambitious industrial policy to promote Heavy and Chemical Industries, one of the main factors for its rapid economic development. One of the most important one is Hyundai Heavy Industries (HHI). However back then it lacked the necessary capital to build the shipyard and could not acquire the needed trust from international brokers as until then Korea was not into the shipping industry.

Mr. Livanos in an interview said he entrusted Mr. Chung with the first order because he had been impressed by Mr. Chung’s strong attitude and sense of adventure. 
Mr. Livanos noted that when he first met Mr. Chung, the Korean entrepreneur visited him with nothing more than a Korean currency note that featured a drawing of a Geobukseon, a 16th century battleship with a spiked steel roof that resembles the back of a turtle. Mr. Livanos said the Hyundai founder had asked for his trust, citing the fact that Korea had built the world’s first-ever iron-clad ship. 







More information on the construction of the shipbuilding industry in Korea and also the Kobukson(turtle ship) is available in K-Developedia resources database http://bit.ly/1Jtlk9q
The promotion of Heavy and Chemical Industries in K-Developedia http://bit.ly/1E9tX4m
Livanos interview 
[http://bit.ly/1IcSzfs]



Former President Chung-hee Park attends the groundbreaking ceremony of a Hyundai dockyard in Ulsan (1972)
from K-Developedia 
http://bit.ly/1HKvt10



G.Livanos Sun Enterprises the first customer of Hyundai Heavy Industries. In their website one of the milestones of the company history is the Order of Hull Nos. 1 and 2 from Hyundai Heavy Industries


www.kdevelopedia.org


Sunday, 17 May 2015

The Treasures of www.kdevelopedia.org




Μια σημαντική βάση δεδομένων που έχει δημιουργηθεί απο κρατική σχολή της χώρας. 
What is K-Developedia? (www.kdevelopedia.org)
It is Korea’s biggest online database system on Korea’s Development Experience with more than 30,000 resources, 877 key development indicators and development-related data published by leading domestic and international organizations. Access is free to everyone and majority of material is in English language. 
The types of materials are diverse—research reports, papers, academic journals, pictures,presentations, audiovisual data, statistics, etc. Created in 2012 by the Korea Development Institute (KDI) School of Public Policy and Management is gaining popularity among foreign students and officials who want to learn about Korea's development.
Environment is one of the sub-categories of the main ones: economics, industry and technology, territorial development, social development, government and law, and official development assistance. More info:https://www.kdevelopedia.org/Resources.do



















Saturday, 18 April 2015

The 4th K-Performance Supporters are welcoming Korean Culture





On the 17th of April, Korea Tourism Organization(KTO) welcomed their most international  team, the K-Performance Supporters to a new era of Korean Performances.
In central Seoul-Jongro Cinecoa VIPS- old and new K-Supporters met the Manager and their new coordinators from Eventteam KTO that encouraged them to actively participate in the program and listened to what will follow soon and in the following months.




At first KPerformance Supporters enjoyed a rich buffet for dinner at VIPS restaurant which 
is on the 2nd floor of Cinecoa. After the gathering the KPerformance Supporters moved to 
the 3rd floor in the theater and enjoyed the dancing performance “Sachoom”. “Sachoom” is one of the most successful Korean performances for many years now and its motto is 
‘Let’s Dance 춤을 주세요!’. 
Every season they rotate their cast so to keep the performance fresh and apply lots of
humor to every part of their dance. The most funny moments are the ones that involve the audience even calling them to come up on stage to briefly turn into actors.



Sachoom includes all types of dance from sensational to classic and modern, 
surrounding them by stories. Audience is very glad to be informed in the begging of the show that photos without flash ARE ALLOWED during the performance!



Spending a beautiful afternoon with Eventteam KTO and the 
4th K-Performance Supporters one thing is left to say:

Let the K-Performances begin!!!






Saturday, 21 February 2015

Olympic size beauty of High1 Resort Mountain in Kangwon Province -KTO Thankyou Event for the 3rd K-Supporters-




The Korea Tourism Organisation ranked high the contribution of the 3rd Korea Performance-Supporters by organizing an exciting 2 day event full of activities between 23rd & 24rd of January 2015 on the High1 Resort mountain in Kangwon Province.



The 3rd K-Supporters in two limousine buses were transferred to Kangwon Province from Seoul KTO Headquarters and enjoyed the nature and snowwhite beauty of the High1 Resort mountain.




Once an isolated and remote mountainous area and the center of the nation's coal mining industry, the region has now turned into a winter sports travel destination. Among the most popular areas is the High1 resort where visitors can enjoy ski, golf, casino, hotel luxurity and many unique activities such as the Snow tube. In a few years time this province of Korea will be in the spotlight for the 2018 Winter Olympic Games which will take place there. 




K-Supporters after the check-in in the luxurious High1 hotel embarked for the first adventure, the participation in the snow tube festival!






Oh the fun in it!. Adults and children competing among them who would arrive first and grab the mascot of High1 resort. Great presents awaited the winners.
Then ski lessons for the K-Supporters. What a happy surprise to be near the slope lift called ATHENA! Goddess of wisdom and according to mythology the winner against God Poseidon on naming the capital city of Athens in Greece. 







Late afternoon a great buffet dinner and reception was organized for the K-Supporters in the High1 Hotel.What excited the K-Supporters where the performance by the Sachoom dancers! They were full of dancing magic and humor! When rhe top K-Supporters received the 
KTO prize at the end of the reception made them by right very proud!








The following day another unforgettable activity was set for the K-Supporters by KTO! The Mountain Rail Bike!!!! This is a new type of leisure, utilizing and giving another breath of life for the unused train rails among the not in operation train stations: its the Jeongseon Auraji Rail Bike! Sitting on a four wheel-four seat bikes on the train rail was one of the most beautiful rides in our life. 
Crossing the snowy mountain, the lake, the nature.Recommended as "must" leisure activity to do in Kangwon province!!! 









http://english.visitkorea.or.kr/enu/SI/SI_EN_3_1_1_1.jsp?cid=626405

Before returning to Seoul, K-Supporters enjoyed a healthy traditional meal with local herbs in Ok-San-Jang restaurant.




The success of this 2 days event would not be possible without our KTO K-Supporter Event Team Manager Ms Heun Woo,JO and our two wonderful tour Guides, Ms Sun Hwa,CHOI and Ms Sung Jin,KIM.




감사합니다 Korea Tourism Organization!